BulkSMS India have Text message service with diversity of experience in all marketing solutions with Digital, SMS/ MobileMarketing related to Promotional and Tranasational SMS. As being India's No. 1 Platform and IndustryleadingCompany providing Best In class Delivery with Easy Set-up and User-Friendly Panel. Having trusted partners offering Real-Time Reports to provide fully satisfaction to clients. For Resellers we have a option of White labelling.
Google Ads updates in August, 2019 – Stay updated with latest Techs - Bulk SMS India
Check Google Ads latest updation on their policies on 9th August 2019 regarding keyword selection. We all know how much Keywords are vital if you want to rank in SERP. Google updates are related to same-meaning close variants for an exact match, phrase match and broad match modifier on your keyword matching.
Before that, Know more about on which terms, Google Ads will appear to people -
Broad Match Modifier – Ads will appear to people who use exact words (or their close variants) within the search phrase. You specify which words must appear.
Broad Match – Ads will appear to people who use synonyms, misspellings, related searches, and other relevant terms. Broad Match is the default keyword modifier.
Phrase Match – Ads will appear to people who use the exact phrase (or close variants) you specified in your search term.
Exact Match – Ads will appear to people who use the exact search term (or close variants) that you specify.
What happened in the past - Close variants have included misspellings, singular or plural, stemming, abbreviations and accents. Now, it will also include the same meaning queries. Google provides the following example of the new matching. Notice +mowing matches to “grass cutting” and “cut your grass.
Broad Match Modifier Keyword Details –
Broad match modifier keywords can match queries in any word order. In the past, close variants have included misspellings, singular or plural, stemming, abbreviations and accents. Now, it will also include the same meaning queries. Google provides the following example of the new matching. Notice +mowing matches to “grass cutting” and “cut your grass.
Broad Match Modifier Keyword = + Lawn + Mowing + Service
Matched Queries before the Update = Services to Mow my lawn & Lawn mowing and edging service
Matched Queries after the Updates – Grass Cutting and Gardening Services & Rates for Services That Cut Your Grass.
Phrase Match Keyword Details - Close Variants
The example below shows “lawn mowing” matching to “grass cutting” and “lawn cutting” followed by “service” and “services”.
Phrase Match Modifier Keyword = Lawn Mowing Service
Matched Queries before the Update = Lawn Mowing Service Prices & Seasonal Lawn Mowing Service rates
Matched Queries after the Updates – Grass Cutting Service Near Me & Local Lawn Cutting Services
Monitor performance and set a Routine for checking your search terms reports as per this Google Updates.
BulkSMSIndia motive is to Stay engaged with Google Latest Updates so that we can update our Clients and users with these updations. Our professional SEO Team knows that New technology and its implications affect everyone sooner or later, and when this updation regarding Google, Noone can miss out. Especially those who are involved in marketing and advertising.
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Lengthy URLs are a thing of the past, With the introduction of URL shorteners like bit.ly, tinyurl, businesses no longer wanted to use lengthy URLs while sending text messages and reaching customers on their phones.
When businesses choose to promote their products, offers, services on social media or via mobile marketing, having lengthy url links is a deal breaker. It is not only unwieldy but takes up too many characters when business choose SMS Marketing or Social Media Marketing which pose character restraints.
Length URLs also are not very good for getting analytics and do not help much in tracking the success of marketing campaigns. But using shortened URLs can change the way businesses reach out to customers. It can provide detailed analytics and let businesses know the success rate of marketing campaigns, understand their target audience at much deeper level, re-target audience while launching of newer products etc.
Read this blog to get the answers for Ws- What and Why do these…
Making your brand noticeable and keeping your customer engaged can be quite daunting. In this day and age when consumers are bombarded with the sheer amount of marketing noise, capturing consumers attention can become increasingly difficult. While social media campaigns, websites, billboards, and newsletters are all fairly efficient means of building customer engagement, they are unlikely to have the desired effects unless your brand can find a way to stand out from the marketing campaigns of your competitors. All it takes is an effective marketing strategy.
Finding the right channel to market your brand is as crucial as the quality of the product or service you plan to offer your consumers. Despite the advancement in technology, when it comes to building customer engagement, SMS marketing still is one of the most efficient and underutilized medium used.
As a business, you are often looking for the most efficient and cost-effective means of marketing your product. Another factor that sh…
Bulk SMS Marketing – BulkSMS Marketing is an ideal tool for fruitful Business Marketing. For a set target audience SMS should reach on time and help them to promote their fields. How Bulk SMS Marketing can be successful in reaching the targeted goal. So, if you are using Bulk SMS Marketing in your business or willing to this approach then, make sure that you are going through the tips with the objective of Successful Bulk SMS Marketing. Just Connect with Bulk SMS Service Provider in India.
1. Target Your Audience
Recipients only want to be notified when there comes with an exciting offer. Thus, make sure that the message you are sending to your clients must sound like a special offer so that the customer would willingly go through to grab an opportunity.
2. Make SMS Short, Appropriate and Relevant
There is a certain word limit to be maintained while using Bulk SMS Service to make sure the message is short informative and relevant. A clear cut short message, explains the offer and what …
SMS Messaging was used for the first time in the year 1992. Being one of the oldest forms of communication, SMS is still very much in demand. Even after two and a half decades, text messaging is still the most reliable form of communication. If people want to know their latest bank transaction, keep a track of online product delivery from e-commerce websites, latest update on travel booking, get notified about promotional and ongoing offers etc. SMS is still the best way of marketing. Every small, medium or large enterprises nowadays know the power of SMS Marketing, so choosing the Best SMS Service Provider is the first and the most important step towards running successful SMS Campaigns. Most of the SMS Marketing companies will promise the best services. But do they actually deliver what they promise? Is price the only factor while choosing?Choosing an SMS Service provider goes beyond a simple price comparison. To run successful SMS Marketing campaigns, it’s dependent on various factor…
Understanding TRAI regulations for sending business SMS in India. A lot of questions are floating around SMS regulations in India with a lot of vaguish answers. It’s time these questions get addressed and we take it on us. An independent authority of the telecommunications sector in India, TRAI is a regulation of broadcasting and cable TV services, also a recommendatory body for licensing in telecom and broadcasting. The Telecom Regulatory Authority of India also regulates bulk SMS and keeps updating senders from time to time on the rules for: Transactional SMSPromotional SMSDND ScrubbingSending TimeTermination ChargesSender NamePenalty and moreIf you’re sending any of these texts to your customers, you need to read ahead… In India, there are 2 types of outbound SMS that a business can send – TRANSACTIONAL SMS – For important updates and alerts.With Transactional SMS one can send informative, generic, critical data or information.All SMS content needs to be transactional and should not co…